Creative insights
Independent eCommerce versus the world
At Squibble, we often hit upon blogging ideas when talking directly with clients or, in this case, potential clients. These conversations bring up things that we’d never thought of – topics that...
2017: Branding challenges, opportunities and change
Branding – it’s a tough task to get right for the average SME. Transitioning your thinking from visuals alone to understanding that branding is everything (from the tone of voice through to...
How to Grow Your Business With A Marketing Plan
Marketing plans, an often over looked utility by some businesses, can help you grow your business because they provide a clear set of objectives, making sure all that is done is not...
10 Web Design Trends to Watch In 2017
The New Year has arrived, and as the Christmas period begins to feel further and further away, we’re cheering ourselves up with the many exciting things to come over the next 12...
Working with SIFA
We had the pleasure of working with SIFA Fireside for this project. Creating them a brochure explaining their services and opportunities for homeless people. Start Firstly a meeting was arranged with SIFA...
Branding. What’s the true cost of getting it wrong?
Branding. It’s a word that all too often gets confused with things such as a logo design, colour palettes, brochure design or, well, just plain old pretty pictures. Yet branding, in actuality, is far more than...
From first time blog visitor to firm fan – Seven tips
Let’s face it, driving traffic to your blog can be challenging, demanding much time, effort and, if you invest in PPC, money. Once your visitors have arrived, you’ll want to make the...
3 reasons you should stop posting on social media
Social media is the beast that never sleeps. On average we spend nearly 2 hours per day scrolling. Surely it makes sense to utilise this readily available audience, right?! I disagree, I...
Digitally Delivering our Discovery Session
A big part of what we do, at the beginning of any web or branding project, is project discovery. We hold face to face session with key stakeholders to understand how the...
Why The Culture Of An Agency Matters
4 Signs That You Need to Update Your Logo Design
Overwhelmed By All The Design Agencies?
How to Write a High Quality Logo Brief
We all know that logos matter: at their best, they are an instantly recognisable motif – a short-hand for your company, its products and values. They’re invaluable calling cards, and often central...
Culture, branding and being real – why culture always beats strategy
Culture, branding and being real – why culture always beats strategy Two weeks ago, the Squibble team were lucky enough to listen to a seminar from NAConsulting, hosted by Natwest. The day was based around...
Is Printed media a waste of money?
We recently launched our new magazine, ENGAGE… for success. We decided to publish an online and printed version. But does anyone really take any notice printed media these days? Did we do the right...
Contact forms vs Contact details
Do you need your contact details on your website? Or is it simpler to have a contact form? Many websites (especially stores) have removed their contact details in favour of a contact...
We’ve moved!
We’ve moved! After a week of squeezing desks through doorways, struggling to carry chairs down stairs and finally deciding where everything should go we have successfully moved into our new office! The...
How to Increase Employee Motivation
Employee motivation is an important aspect of business development and without it, businesses would lack the drive needed for substantial productivity. 1. Collaborate Goals Working with employees to help set and develop...
Independent eCommerce versus the world
At Squibble, we often hit upon blogging ideas when talking directly with clients or, in this case, potential clients. These conversations bring up things that we’d never thought of – topics that...
How to Grow Your Business With A Marketing Plan
Marketing plans, an often over looked utility by some businesses, can help you grow your business because they provide a clear set of objectives, making sure all that is done is not...
Most of your website visitors don’t trust you. Here’s how to turn it around.
Website visitors are seriously tricky customers – filled with mistrust and arriving with a protective defence that’s been built from years of digital marketing messages being thrust at them from every angle....
Digital Marketing Trends You Need To Know
There are many different digital marketing trends out there, and it is easy to get them mixed up and a bit confused about which one best meets your needs. Fear not, we...
Social media: should I post now?
When should you post? Early risers and late night searchers- what to post to get the attention of your audience Social media is a wonderful tool, it allows you to market to...
How to turn Contacts in Customers
You’ve successfully gained a huge number of twitter followers, your mailing list is bulging at the seams, but this doesn’t seem to be translating into sales. What’s going wrong? You may be...
Is Printed media a waste of money?
We recently launched our new magazine, ENGAGE… for success. We decided to publish an online and printed version. But does anyone really take any notice printed media these days? Did we do the right...
When Did You Last Ask Someone Impartial for Website Feedback?
Can you see the wood for the trees? Are you being a bit short-sighted? Perhaps you’re experiencing tunnel vision? These clichés all exist to describe the familiar scenario in which a person...
Security vs. convenience in the payment experience
What matters most to online shoppers? Accepting payments online has become a fact of life for many businesses. Visitors to many kinds of websites now often expect to be able to purchase...
What are you paying for with a new website?
So you want a new website. Good choice! We think websites are good things, and new ones almost always offer a lot of opportunities to a business for improving and enhancing how...
Why WordPress is great for SEO
According to W3techs, WordPress powers 60% of all the websites (with a known content management system) on the internet. A service doesn’t reach that kind of market share on usability and good...
How to Write a High-Quality Web Design Brief
A project is like a journey. Each has a destination, and the aim is to reach that place on time and on budget. This never happens by accident. A well written web...
Why UX Is Important for Your Website
News flash for those not in the know: UX is not the latest Star Wars droid (who can improve on BB-8 anyway?). In web design, UX – or user experience – is all...
Why have a blog?
What does a blog add to your website? Is it really necessary or just an optional addition? In this post, I am going to put forward some strong points for the addition...
