Creative insights

Nominated-Badge

Kim nominated for Businesswomen of the Year 2018

Award season is upon us and our very own MD, Kim, has been nominated for Businesswomen of the Year at the esteemed and ever popular Birmingham Awards. Shortlisted nominees will be announced on 28th...

Squibble Nominated for Creative and Digital Agency of the year 2018

On the 11th October we’ll be defending our title as holders of the Creative and Digital Agency of the year and fighting to protect our position. In the orange corner – it’s...

seo

SEO and all it’s complexities

Search Engines are complex machines. They sweep through millions of web pages and rank them all in order of, well, what? This summary seeks to try and explain their methods and how...

Me, myself and I: The debilitating self-doubt of imposter syndrome

Just last month Squibble, my web design agency, won the prestigious AI Business Excellence Award, and last year I was personally recognised with the Forward Ladies Women in Business Awards. I employ 2...

work-culture

Culture, branding and being real – why culture always beats strategy

Culture, branding and being real – why culture always beats strategy  Two weeks ago, the Squibble team were lucky enough to listen to a seminar from NAConsulting, hosted by Natwest. The day was based around...

facebook

Your friends are saying you could be the next Mark Zuckerberg – Are they right?

Your friends are saying you could be the next Mark Zuckerberg – Are they right? We know that feeling, that adrenaline pumping, tummy churning feeling – that moment you strike on a...

coors-light

How to create a global brand

How to create a global brand Coors – An American powerhouse of a brewery, when you hear their name, it likely conjures up words such as refreshing, heritage and authentic. This brand...

graphic-design

Graphic Design: What’s It All About?

Graphic design isn’t magic, but it can be mysterious. It’s easy to think it’s mostly about logos and Hollywood posters – but actually graphic design is all around us. Anything that has...

branding

Why Branding Matters

Understanding why branding matters can seem a lower-order priority. Running any kind of organisation, considering its logos or typefaces can feel like a distraction from the nuts and bolts of making it...

logo-design-on-paper

What Are The 5 Characteristics of A Logo?

Like most things of a certain type, logos share certain characteristics – or at least the good ones do. It might be true that all bad logos are bad in different ways;...

choosing-domain-name

How Do I Choose A Brand Name? | Advice For Startups

Perhaps one of the most challenging decisions a new business will make is the name of the company. This will be a decision that will stay with you for years to come...

maple-leaf

3 Ways Your B2B Brand Can Power Through This Crisis

Your brand is the key to your companies success, especially during these unprecedented times. It has, therefore, never been more important to lead with clear and concise messaging.  Whether you have a...

checklist

You Should (Probably) Carry out a Brand Audit. Here’s How,

Your branding – getting to grips with what works and what doesn’t is every bit as important as analysis in other areas of your business. But don’t mistake this for an airy-fairy...

kim-leary

ReCX Meets Kim Leary from Squibble and Chair of Birmingham Tech Week

A huge thank you to Dan for asking me to join him on his podcast. Below is a breakdown of what we discussed, I hope you enjoy listening to my story and...

why-have-a-blog

Why have a blog?

What does a blog add to your website? Is it really necessary or just an optional addition? In this post, I am going to put forward some strong points for the addition...

seo

SEO and all it’s complexities

Search Engines are complex machines. They sweep through millions of web pages and rank them all in order of, well, what? This summary seeks to try and explain their methods and how...

coors-light

How to create a global brand

How to create a global brand Coors – An American powerhouse of a brewery, when you hear their name, it likely conjures up words such as refreshing, heritage and authentic. This brand...

online-shopping

Independent eCommerce versus the world

At Squibble, we often hit upon blogging ideas when talking directly with clients or, in this case, potential clients. These conversations bring up things that we’d never thought of – topics that...

website-visitors

Most of your website visitors don’t trust you. Here’s how to turn it around.

Website visitors are seriously tricky customers – filled with mistrust and arriving with a protective defence that’s been built from years of digital marketing messages being thrust at them from every angle....

business-card-design

How to design a memorable business card.

A business card acts as a reminder to your contacts of who you are and what company you work for. Your business card should be sharing the information that is most important for...

online-shopping

How to design a great E-Commerce site

Your E-commerce website is your virtual shop, it must greet people with a warm welcome, show them exactly what is on offer and be easy to navigate. It needs to convert online...

discovery-session

Digitally Delivering our Discovery Session

A big part of what we do, at the beginning of any web or branding project, is project discovery. We hold face to face session with key stakeholders to understand how the...

animation

Why Animation Isn’t Mickey-mouse Design

There’s a reason that the adjective “animated” is most often used in a positive sense: it suggests excitement and inspiration, energy and motion. To be animated is to attract attention, to have...
icream-cone-cloud

Crafting Creative Content Marketing

“Content marketing” is one of those industry phrases that can sound a bit meaningless at first glance: doesn’t all marketing use content in some way to make a point? Of course, that’s...
wordpress-for-seo

Why WordPress is great for SEO

According to W3techs, WordPress powers 60% of all the websites (with a known content management system) on the internet. A service doesn’t reach that kind of market share on usability and good...

importance-of-seo

What is SEO and do I need it?

‘Google it’ is the answer to every question these days. A few clicks and you have you answer. But not many of us search through the pages and pages of results we...

seo

SEO and all it’s complexities

Search Engines are complex machines. They sweep through millions of web pages and rank them all in order of, well, what? This summary seeks to try and explain their methods and how...

facebook

Your friends are saying you could be the next Mark Zuckerberg – Are they right?

Your friends are saying you could be the next Mark Zuckerberg – Are they right? We know that feeling, that adrenaline pumping, tummy churning feeling – that moment you strike on a...

discovery-session

Digitally Delivering our Discovery Session

A big part of what we do, at the beginning of any web or branding project, is project discovery. We hold face to face session with key stakeholders to understand how the...

working-together

How To Convert Users Into Customers Online

There’s a reason that the adjective “animated” is most often used in a positive sense: it suggests excitement and inspiration, energy and motion. To be animated is to attract attention, to have...
site-speed

Site Speed Is Everything

There are so many design agencies out there that it can be difficult to know where to start. From smaller to larger, all-service to web specialists, design agencies come in many shapes...
shopping-on-phone

How to Choose the Best Ecommerce Platform For Your Business

Once an optional extra, ecommerce is for many businesses now the default. As online shopping and purchasing becomes ever more widespread – and increasingly trusted by customers – companies are increasingly expected...
searching-for-a-design-agency

Overwhelmed By All The Design Agencies?

There are so many design agencies out there that it can be difficult to know where to start. From smaller to larger, all-service to web specialists, design agencies come in many shapes...
save-money

Stay Ahead of the Game: Refine Your Website and Save Money

We all understand that a change is as good as a rest. It’s why we switch up our wardrobe each season, or give the garden shed a new coat of paint. Keeping...
ux-design-process

UX In Contact Forms: Essentials To Turn Leads Into Conversions

A contact form can seem a simple thing: a means of enabling users to send to an organisation a query or question. The truth, however, is that they are more complex than...