The importance of strong foundations

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Without strong foundations, a house can crack and collapse. Similarly, a website can begin to break apart without the right foundations. Here are the key foundations for a strong website: Domain name: Not necessarily your company name. When deciding upon your domain name, think about what people will type into Google to find your company … Read more

What is Good User Interface Design?

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So just what is user interface design and why is it a golden path to website success? User interface design may be seen as a customer focused approach which lends itself to ensuring that all that is done on a website is done with the customer in mind.  This may include helping website visitors to … Read more

Website Design for Business

Website design has come leaps and bounds since it was first made commercially available, way back in the 1990’s.  Today the webpage holds a lot of weight, as the one single place where information is transformed into an easily accessible matrix of links.  In a business sense, the web page has become the central location … Read more

How do colours affect purchases?

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How do colours affect purchases? Colour and Branding Colour increases brand recognition by 80%. Why is this important? If we recognise a brand we instantly connect with their values thus increasing consumer confidence and a quicker purchasing decision. BOOM! Do you still think colours have no impact? Intelligence, Light, Organisation Yellow is the colour most … Read more

Improve your website layout!

White Space Matters! White space refers to the area within a pages layout that is left empty. It is the space between graphics, margins or text and is also referred to as negative space. White space should not be considered merely ‘blank’ space — it is an important element of design which enables the objects in it … Read more